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ICAR JRF Resource Management And Consumer Science 29 Jun 2024Shift 1
Arranging Order +4 −1

Arrange the five stages of consumer buying behaviour in sequential order (\). Information search to know more about the product (Il). Identifying the problem that creates a need for the consumer to buy the new product (lll). Purchase decision / purchasing the product after exploring multiple options

(iv) . Evaluating altemative products that can solve this problem
(v) . Post-purchase evaluation where the consumer compares the product with his expectations, leading either to satisfaction or dissatisfaction

Choose the correct answer from the options given below:

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ICAR JRF Resource Management And Consumer Science 29 Jun 2024Shift 1
Statement Based +4 −1

Given below are two statements

Statement (I) : Marketing mix helps to promote a product or service; It also helps in the product / service positioning and then the product / service is sold, according to the marketing and promotional strategy.
Statement (II) : The 4Ps of the marketing mix are Product, Price, Place and Promotion

In light of the above statements, choose the most appropriate answer from the options given below.

Resource Management and Consumer Science (Community Science (Home Science)) विषय एवं अध्याय

विषय एवं पाठ्यक्रम के अनुसार सभी अध्याय देखें

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Previous Year Papers of Resource Management and Consumer Science (Community Science (Home Science))

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