Learn about production economics, management functions, marketing techniques, and financial planning tailored for horticultural enterprises. Whether you’re a B.Sc. Horticulture student, pursuing B.Sc. (Hons) Agriculture, or an M.Sc. candidate, this guide offers invaluable insights into the business side of horticulture.
What’s Inside the PDF?
- Farm management: definition, nature, characteristics, scope, and principles
- Production functions and technical relationships
- Cost concepts, curves, and functions
- Factor-factor and product-product relationships
- Principles of opportunity cost and comparative advantages
- Time value of money and economies of scale
- Cost of cultivation, production, and break-even analysis
- Decision making under risk and uncertainty
- Farming systems and types
- Management functions and principles
- Planning, organization, direction, and coordination
- Functional areas of management: Operations, Materials, Personnel, and Marketing
- Marketing channels, costs, and efficiency
- Price forecasting techniques and market integration
- Financial management and important financial institutions
- Project management: preparation and evaluation measures
PDF Details & Download 🔗
- File Size: 2 MB
- Number of Pages: 214
- Format: PDF (Portable Document Format)
- Language: English
- Download Horti-Business Management PDF 🔗
- Preview Horti-Business Management PDF
About the Author
Dr. S. D. Sivakumar
Associate Professor (Agronomy), FORAGE CROPS
Department of Forage Crops, Tamil Nadu Agricultural University, Coimbatore
Email: Rainfedsiva@yahoo.co.in
Area of Specialization: Forage Agronomy and Cropping system
Who Should Read This?
- B.Sc. Horticulture students
- B.Sc. (Hons) Agriculture students
- M.Sc. students in related fields
- Professionals in horticultural and agricultural businesses
- Entrepreneurs in the agri-business sector
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