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Horti-Business Management: Download Free PDF

Learn about production economics, management functions, marketing techniques, and financial planning tailored for horticultural enterprises. Whether you’re a B.Sc. Horticulture student, pursuing B.Sc. (Hons) Agriculture, or an M.Sc. candidate, this guide offers invaluable insights into the business side of horticulture.

What’s Inside the PDF?

  • Farm management: definition, nature, characteristics, scope, and principles
  • Production functions and technical relationships
  • Cost concepts, curves, and functions
  • Factor-factor and product-product relationships
  • Principles of opportunity cost and comparative advantages
  • Time value of money and economies of scale
  • Cost of cultivation, production, and break-even analysis
  • Decision making under risk and uncertainty
  • Farming systems and types
  • Management functions and principles
  • Planning, organization, direction, and coordination
  • Functional areas of management: Operations, Materials, Personnel, and Marketing
  • Marketing channels, costs, and efficiency
  • Price forecasting techniques and market integration
  • Financial management and important financial institutions
  • Project management: preparation and evaluation measures

PDF Details & Download 🔗

About the Author

Dr. S. D. Sivakumar
Associate Professor (Agronomy), FORAGE CROPS
Department of Forage Crops, Tamil Nadu Agricultural University, Coimbatore
Email: Rainfedsiva@yahoo.co.in
Area of Specialization: Forage Agronomy and Cropping system

Who Should Read This?

  • B.Sc. Horticulture students
  • B.Sc. (Hons) Agriculture students
  • M.Sc. students in related fields
  • Professionals in horticultural and agricultural businesses
  • Entrepreneurs in the agri-business sector

Disclaimer: These documents are prepared by universities and professors but we have organized a list that students may find helpful. We do not claim ownership of this content.

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